Skiers in brightly coloured jackets weighed down by boots and skis stagger along the pavement, overtaken by a horse and cart and watched by a group of old ladies chatting on a bench by the roadside. Not a sight you’d normally expect to see in a ski resort, but Bansko is a ski town with a twist. On one side you’ve got the Pirin Mountains with their towering peaks and modern ski resort.
For many people, skiing in Europe means the Alps. It’s where I learnt to ski and I’ve been back again and again. France, Switzerland, Austria and Italy are home to Europe’s best-known ski resorts, but they come with a premium price tag – which only seems to be getting higher. So it’s no surprise skiers are abandoning the usual resorts to their five-star clientele and €10 vin chauds and looking for better value in Eastern European destinations like Slovenia, Romania and Bulgaria.